The Podiatrists' Registration Board of Victoria sought to develop a brand design that was at once, traditional and 'classical' in style, yet with a contemporary flair.
Brandesign created a 'crest' style identity simulating a 3D sculpted model, but using 2D vector tools - the result of which was a design that could be scaled to any size and adapted to any media.
The sepia tint was introduced for use on stationery and signage.